PMID- 37998687
OWN - NLM
STAT- PubMed-not-MEDLINE
LR  - 20231126
IS  - 2076-328X (Print)
IS  - 2076-328X (Electronic)
IS  - 2076-328X (Linking)
VI  - 13
IP  - 11
DP  - 2023 Nov 17
TI  - Determinants of Continuous Usage Intention in Community Group Buying Platform in 
      China: Based on the Information System Success Model and the Expanded Technology 
      Acceptance Model.
LID - 10.3390/bs13110941 [doi]
LID - 941
AB  - Community group buying is a new retail model with broad development prospects. 
      The community group buying model in China has brought obvious social and economic 
      benefits. However, the continuous usage rate on some community group buying 
      platforms is relatively low. Consumers' continuous usage intentions are closely 
      related to the sustainable development of community group buying platforms. 
      Therefore, this study integrates the information system success model (D&M model) 
      and the expanded technology acceptance model (TAM) to construct a research model 
      that explores the factors influencing consumers' continuous usage intentions from 
      both the platform's and consumers' perspectives. The survey data involving 418 
      respondents who used community group buying platforms were developed and analyzed 
      for structural equation model (SEM) testing. The results show the following: (1) 
      Perceived usefulness, perceived ease of use, service quality, perceived trust, 
      expectation confirmation, and subjective norms significantly affect continuous 
      usage intention. (2) Subjective norms are significantly related to continuous 
      usage intention. Perceived usefulness, perceived ease of use, service quality, 
      perceived trust, and expectation confirmation indirectly affect continuous usage 
      intention through user satisfaction. This research provides a new perspective for 
      the theoretical research of community group buying and helps to promote the 
      sustainable development of community group buying platforms in management 
      practice.
FAU - Song, Yingjie
AU  - Song Y
AD  - School of Economics and Management, Beijing University of Agriculture, Beijing 
      102206, China.
FAU - Gui, Lin
AU  - Gui L
AD  - School of Economics and Management, Beijing University of Agriculture, Beijing 
      102206, China.
FAU - Wang, Hong
AU  - Wang H
AD  - School of Economics and Management, Beijing University of Agriculture, Beijing 
      102206, China.
FAU - Yang, Yanru
AU  - Yang Y
AD  - School of Economics and Management, Beijing University of Agriculture, Beijing 
      102206, China.
LA  - eng
PT  - Journal Article
DEP - 20231117
PL  - Switzerland
TA  - Behav Sci (Basel)
JT  - Behavioral sciences (Basel, Switzerland)
JID - 101576826
PMC - PMC10669444
OTO - NOTNLM
OT  - community group buying
OT  - continuous usage intention
OT  - information system success theory
OT  - technology acceptance theory
COIS- The authors declare no conflict of interest.
EDAT- 2023/11/24 12:42
MHDA- 2023/11/24 12:43
PMCR- 2023/11/17
CRDT- 2023/11/24 09:37
PHST- 2023/09/11 00:00 [received]
PHST- 2023/11/02 00:00 [revised]
PHST- 2023/11/13 00:00 [accepted]
PHST- 2023/11/24 12:43 [medline]
PHST- 2023/11/24 12:42 [pubmed]
PHST- 2023/11/24 09:37 [entrez]
PHST- 2023/11/17 00:00 [pmc-release]
AID - bs13110941 [pii]
AID - behavsci-13-00941 [pii]
AID - 10.3390/bs13110941 [doi]
PST - epublish
SO  - Behav Sci (Basel). 2023 Nov 17;13(11):941. doi: 10.3390/bs13110941.